top of page
Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Packaging
Project type
Packaging
Date
2023 - 2025
Location
Taichung, Taiwan
An ESG theme and Language across multiple product lines
Part of Giant Group’s initiatives in 2023 was to play a greater role in the realm of sustainability – rethinking packaging to be eco friendly as well as a more honest take in the materials that are used. This included redesigning all packaging for our gear and bicycle products – focusing on simplicity, ESG materials, and visual style that can translate across Giant and Liv branded products.
DESIGN DIRECTION
FACTORY FACILITATION
CMF
bottom of page